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Instr:

Join a group of people and ask them speak the first thing that comes to their minds when you call out a brand name or well-known company name. Encourage honest and quick answers...they may think of just a logo color or shape, or it might be a taste or a smell. Observe the differences and similarities in peoples' responses. Give this card to one of the players.

Author(s):

Heatherness

Artist(s):

Heatherness

Date:

09-24-02

Number:

00379

.

00379